Talk · · Auditorium
Token-Maxxing Is Not a Strategy: Getting More Value per Token on Google Cloud
Per-token prices have fallen ~1000× in three years, yet surveys find 47–93% of enterprises over their AI budgets, and OpenAI's own report finds no meaningful link between token use and revenue per employee. Welcome to token-maxxing: confusing activity with impact. The models got good, everyone started vibe coding, and AI was dropped into one step of the old process: more PRs, more bugs, burnt-out reviewers, and the biggest model on everything. This talk suggests ways to fix the process first, then the tokens, measuring cost per successful task. Live on Google Cloud: prompt caching on Gemini, an ADK agent that routes each prompt to the right model, and the same routing for your coding agent such as Antigravity CLI. You'll leave with changes you can make on Monday.
